Unless you’ve been living on a remote island or under a rock, you will have noticed that rose gold is everywhere right now! From rose gold jewellery, rose gold watches, rose gold iPhones, rose gold hair and even Justin Bieber’s rose gold grill! It’s the new staple colour for every glam style seeker. If you’re wondering why the colour phenomenon has become such a long standing trend, there’s a reason why rose gold is so popular.

Leatrice Eiseman, a color professional and executive director behind the Pantone Institute – the demi gods of colour – has studied this first hand. “There’s a lot of research that goes into what color means, and how it makes a statement to most people.” she says, “When we get to the rose family, we get these same kinds of verbiage: Compassion, composure, warmth, something that draws you in that has great appeal.”

So not only does rose gold make us swoon, it’s unbelievably easy to wear! Noted as one of the easiest tones to wear, rose gold suits almost every skin tone, so we no longer have to divide ourselves between team yellow-gold or silver! If you’re looking for gifts, rose gold can be the best option if you’re unsure as to what tone is favoured by your beloved.

Rose gold has hit such massive popularity heights, that the “queen of effortless confidence herself” Rhianna, is now designing a rose gold jewellery collection.

So we know that rose gold is a lasting trend, and we know that it is favoured by everyone who wears it, but how do we wear it? Here Cotton and Co, we have loads of unique and luxurious rose gold jewellery staples that will work in in every wardrobe. Here are our favourites, and three rose gold jewellery style secrets: